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Tag: transformation

MWC 2024: More than AI and APIs

STL Partners’ Research team present their observations from and analysis of the biggest mobile industry event of the year. There was a lot of buzz around AI and API but behind the tech jargon, we saw evidence that our industry continues to morph to become more open and customer-focused.

STL-Partners-MWC23-research-team

MWC 2023: You are now in a new industry

We found subtle but significant shifts at the GSMA’s Mobile World Congress 2023 that show how the market’s need is changing to ‘connecting technologies’ rather than ‘connectivity’. This has deep implications for the industry and telcos in particular.

how can telco brands be loved

How can telcos be loved?

Loved brands have a range of advantages over other businesses, which over time creates significant commercial benefits.

Simon Best, experienced telco marketing strategist, gives us his take on how telcos can achieve this goal — and which telcos are achieving it.

Why CFOs must drive telecoms business model change

Since we first published this report in 2019, telcos have made significant investments in 5G, but value continues to shift towards service differentiators. Transformation remains at the heart of most telecoms operators’ strategies but change has been painfully slow. This report explains why agility and innovation – the goals of transformation – will remain elusive until CFOs adopt new resource allocation models at their organisations.

Telecoms priorities: Ready for the crunch?

Our latest research covers industry perceptions of likely changes regarding telco investment priorities and activities in 2021. It looks at the relative importance of different technologies (e.g. 5G, automation), propositions in enterprise and consumer markets, networks, strategy and leadership.

COVID 19 impact on telecoms survey

COVID-19: Impact on telco priorities

This research is based on a survey of more than 200 respondents across operators, vendors and others in the telecoms industry, between 21st April and 8th May 2020. It covers perceptions of likely changes in telco investment priorities and activities over the next few months in 2020.