hero-banner

RECHARGING CONSUMER REVENUE

Delivering insight to ensure telcos stay relevant, identify new revenue opportunities and create better experiences for customers

Get our free Private Networks insights pack

Recharging consumer revenues

For many operators the consumer segment still accounts for the lion share of telco revenues. Globally, telcos are pursuing a wide variety of strategies in the consumer market, ranging from broad competition with the major Internet platforms to a narrow focus on delivering connectivity. While recent years have shown the importance of the network to consumers, governments and society at large, consumers can be ambivalent towards the telco brand and mass market 5G service innovation remains a pipeline activity.

STL Partners’ consumer research ensures operators stay relevant as consumer lifestyles react and change with ongoing technology innovation. We identify where new revenue opportunities can be delivered independently or through partnerships utilising, where necessary, marketplaces and platforms and outline best practices in customer engagement – ensuring the best customer experience across physical and digital touch points.

WHAT CUSTOMERS SAY

Resource Hub

Content type
Clear
Topics
Clear
Cyber security: What will consumers pay for? Research

Cyber security: What will consumers pay for?

In a market with a high volume of free consumer cyber security services and a number of consumer safety players

Will web 3.0 change the role of telcos? Research

Will web 3.0 change the role of telcos?

In recent years, the web 3.0 movement, which seeks to fundamentally change the economics of the Internet, has gained significant

Physical retail is changing at telcos Articles

Physical retail is changing at telcos

The COVID-19 pandemic accelerated the shift to digital and directly impacted the way in which people buy telecoms products.

5G Consumer propositions and benefits Articles

5G Consumer propositions and benefits

With the rollout and commercialisation of 5G consumer tariffs in 2019, it is still early days in terms of seeing

How can telcos be loved? Research

How can telcos be loved?

Loved brands have a range of advantages over other businesses, which over time creates significant commercial benefits. Simon Best, experienced

Metaverse and VR to drive traffic growth Articles

Metaverse and VR to drive traffic growth

VR and visits to the Metaverse are likely to drive a significant proportion of data traffic in coming years

The future of physical retail Research

The future of physical retail

Physical retail was under pressure which COVID-19 exacerbated. However, it is not just a matter of decline: telcos are finding

Telco plays in live entertainment Research

Telco plays in live entertainment

Live entertainment is evolving fast, as greater connectivity and digitisation allows for new experiences for both the audience at the

Show me the money: Financial services opportunities telcos Webinars

Show me the money: Financial services opportunities telcos

we discuss the capabilities required to develop compelling financial services propositions and review telco initiatives such as Safaricom’s M-Pesa, Orange

Lessons from AT&T’s bruising entertainment experience Research

Lessons from AT&T’s bruising entertainment experience

Why did AT&T buy, and then sell, DirecTV and Time Warner after only six years? This report looks at AT&T’s

How telcos can make the world a safer place Research

How telcos can make the world a safer place

With the rollout of 5G, the telecoms industry could coordinate the development of early warning systems to mitigate the impact

A3 in customer experience: Possibilities for personalisation Research

A3 in customer experience: Possibilities for personalisation

Improving customer experience has been a focus for telcos for almost 20 years, but there is still some way to

Liam Mimnagh

Senior Analyst

liam.mimnagh@stlpartners.com

David Pringle

Senior Analyst

david.pringle@stlpartners.com