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RECHARGING CONSUMER REVENUES

Delivering insight to ensure telcos stay relevant, identify new revenue opportunities and create better experiences for customers

Recharging consumer revenues

For many operators the consumer segment still accounts for the lion share of telco revenues. Globally, telcos are pursuing a wide variety of strategies in the consumer market, ranging from broad competition with the major Internet platforms to a narrow focus on delivering connectivity. While recent years have shown the importance of the network to consumers, governments and society at large, consumers can be ambivalent towards the telco brand and mass market 5G service innovation remains a pipeline activity.

STL Partners’ consumer research ensures operators stay relevant as consumer lifestyles react and change with ongoing technology innovation. We identify where new revenue opportunities can be delivered independently or through partnerships utilising, where necessary, marketplaces and platforms and outline best practices in customer engagement – ensuring the best customer experience across physical and digital touch points.

Download our consumer research overview pack

WHAT CUSTOMERS SAY

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Intro to the Consumer Digital Services Playbook Tools

Intro to the Consumer Digital Services Playbook

This playbook will provide telcos with an understanding of the fundamentals of the gaming market, and where they could fit

Optus Living Network: How to mitigate commoditisation of the telco network Articles

Optus Living Network: How to mitigate commoditisation of the telco network

Optus doesn’t want to be a utility telco that sits in the background of customers lives – only to be

Recharging Consumer Revenues insights pack Articles

Recharging Consumer Revenues insights pack

This document will provide you with a summary of our insights from our recharging consumer revenues work

Fixed-Mobile Convergence: More than just discounting? Articles

Fixed-Mobile Convergence: More than just discounting?

Whilst the concept of Fixed-Mobile Convergence has been around for over a decade, we have noticed a renewed emergence in

Telecom customer experience: four data analytics use cases to improve CX Articles

Telecom customer experience: four data analytics use cases to improve CX

This article illustrates how customer experience in telecoms can be improved using data analytics methodologies with four use cases.

Should telcos dive deeper into energy? Research

Should telcos dive deeper into energy?

The rapid rise in energy prices mean consumers and businesses are now much more conscious of how much power they

Cyber security: What will consumers pay for? Research

Cyber security: What will consumers pay for?

In a market with a high volume of free consumer cyber security services and a number of consumer safety players

Will web 3.0 change the role of telcos? Research

Will web 3.0 change the role of telcos?

In recent years, the web 3.0 movement, which seeks to fundamentally change the economics of the Internet, has gained significant

Physical retail is changing at telcos Articles

Physical retail is changing at telcos

The COVID-19 pandemic accelerated the shift to digital and directly impacted the way in which people buy telecoms products.

What is mobile payment? Articles

What is mobile payment?

A mobile payment is the transfer or payment of funds typically to a person, merchant or business for bills, goods

5G Consumer propositions and benefits Articles

5G Consumer propositions and benefits

With the rollout and commercialisation of 5G consumer tariffs in 2019, it is still early days in terms of seeing

Liam Mimnagh

Senior Analyst

liam.mimnagh@stlpartners.com

David Pringle

Senior Analyst

david.pringle@stlpartners.com