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CONSUMER SERVICES

Delivering insight to ensure telcos stay relevant, identify new revenue opportunities and create better experiences for customers

Consumer services

For many operators the consumer segment still accounts for the lion share of telco revenues. Globally, telcos are pursuing a wide variety of strategies in the consumer market, ranging from broad competition with the major Internet platforms to a narrow focus on delivering connectivity. While recent years have shown the importance of the network to consumers, governments and society at large, consumers can be ambivalent towards the telco brand and mass market 5G service innovation remains a pipeline activity.

STL Partners’ consumer research ensures operators stay relevant as consumer lifestyles react and change with ongoing technology innovation. We identify where new revenue opportunities can be delivered independently or through partnerships utilising, where necessary, marketplaces and platforms and outline best practices in customer engagement – ensuring the best customer experience across physical and digital touch points.

Download our consumer services overview pack

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Key success factors for capturing the subscription marketplace opportunity Research

Key success factors for capturing the subscription marketplace opportunity

We examined 20 organisations that have started to build a subscription marketplace across a wide range of industries. Our analysis

Free report: Key success factors for capturing the subscription marketplace opportunity Free Reports

Free report: Key success factors for capturing the subscription marketplace opportunity

We examined 20 organisations that have started to build a subscription marketplace across a wide range of industries. Our analysis

​​10 companies innovating in smart Wi-Fi​  Articles

​​10 companies innovating in smart Wi-Fi​ 

Smart Wi-Fi is a growing space to help improve the overall broadband experience for consumers, we look at 10 companies

Growing consumer ARPUs: where should telcos place their bets? Webinars

Growing consumer ARPUs: where should telcos place their bets?

In this session, STL Partners will share insights from a comprehensive research study, including a conjoint analysis survey of c.2,000

How AI is shaping the future of smartphones Articles

How AI is shaping the future of smartphones

We explore how recent AI breakthroughs are transforming smartphones, future innovations, and the challenges of AI’s integration into our devices.

Reinventing insurance: The role of telcos Research

Reinventing insurance: The role of telcos

Telcos have several key assets that can help insurers to harness advanced technology and new data sources to become more

Can telcos compete in the new TV market? Research

Can telcos compete in the new TV market?

Providing TV and video content can still be a profitable business, but only if telcos play to their strengths by

Free report: Fuelling the future: The US$580 billion in-car payment opportunity Free Reports

Free report: Fuelling the future: The US$580 billion in-car payment opportunity

The in-car payment market is growing rapidly thanks to advances in new technologies that allow drivers to make payments using

What is smart Wi-Fi? Articles

What is smart Wi-Fi?

Smart Wi-Fi refers to the use of capabilities in the Wi-Fi system that enhances the network service (reliability, availability and

Refurbished devices: Why telecom operators should be pursuing this market? Articles

Refurbished devices: Why telecom operators should be pursuing this market?

The global market for refurbished phones is expected to take a growing share of the total handset market in the

Free report: Consumer manifesto: How telcos can grow their consumer business Free Reports

Free report: Consumer manifesto: How telcos can grow their consumer business

Based on its deep industry knowledge, STL Partners is sharing its vision on how telcos can reverse the trend of

Marina Koytcheva

Research Director

marina.koytcheva@stlpartners.com

Henry Osborne

Senior Consultant

henry.osborne@stlpartners.com