Defining the future telco — and what it means for operators and their partners
There are troubling signals in the business environment. Consumer confidence is at an all-time low due to inflation, conflict, Covid and climate change. What are the consequences for telecoms, and what should telcos, vendors, policymakers and others in the ecosystem do?
In the first of two reports we examine the macro forces and outline three key steps to reshape priorities and the strategy agenda.
In this update, we present granular data on the 5G core, tracking the progress of deployments of both Non-standalone (NSA) and Standalone (SA) network cores. We recorded 49 5G core deployments so far in 2022, 24 of which are SA launches.
Wi-Fi will retain its preeminent position for enterprise in-building connectivity, despite hype about 5G. New Wi-Fi 6/6E/7 generations are game-changers that entrench and extend its role and utility in verticals, especially with 6GHz spectrum. Telcos and policymakers should broaden their vision towards “network diversity” rather than solely focusing on 5G.
As telcos attempt to capture the B2B revenue opportunity, marketplace is rapidly becoming an industry buzzword. We explore the characteristics of a marketplace and the industries in which telcos have a genuine right-to-play
There is a proliferation of reports on the potential technologies and use cases that will be part of the 6G roll-out, but little distinction between what’s real and what’s hype. We identify what 6G is most likely to emerge by 2030, and what telcos and vendors should prioritise now.
Knowledge is power. So why don’t more telcos build it systematically? Expert analysis of four telco insight approaches yields 10 practical recommendations for maximising impact to the whole business, value for money, and minimising subjective bias.
Truly data-driven organisations excel at understanding their customers, driving new revenues, and evolving their business models. In order to achieve these benefits, telcos will need to create more useable data sets, accessible to all across the organisation – and to external partners in the future. What practical steps should they take to get there?
Telco cloud came with the promise of agility and returns. Our latest in-depth research examines the evidence, why telcos still believe it will deliver, and what needs to be done to achieve that.
Loved brands have a range of advantages over other businesses, which over time creates significant commercial benefits.
Simon Best, experienced telco marketing strategist, gives us his take on how telcos can achieve this goal — and which telcos are achieving it.
Since we first published this report in 2019, telcos have made significant investments in 5G, but value continues to shift towards service differentiators. Transformation remains at the heart of most telecoms operators’ strategies but change has been painfully slow. This report explains why agility and innovation – the goals of transformation – will remain elusive until CFOs adopt new resource allocation models at their organisations.
Beyond just connecting it, there are three broad telco strategies for the Metaverse that are being developed and led by Verizon, Telefónica and SKT.
We evaluate how enterprises are exploring private cellular and edge, the challenges they face in scaling existing proofs of concept and pilots and how they and telco operators can overcome them.
Physical retail was under pressure which COVID-19 exacerbated. However, it is not just a matter of decline: telcos are finding new models of hybrid retail that create new solutions that their customers need and embody the Coordination Age.
Analysis of the edge computing market highlights video analytics as a short-term opportunity with a large edge-addressable market. We examine the video analytics market today, the role of edge in stimulating growth, and the actions telcos can take to achieve success in this space.
In this update we present more granular data into the RAN to track the shift towards disaggregation across vendor ecosystems. It is still very early days with open RAN and vRAN, with 33 deployments in total, but we expect this to accelerate over the coming year.
Despite the hype around edge computing, telcos have been slow to commit investments amid competing priorities for networks teams. How can they work with partners to get the right balance between cost, speed of deployment and developer needs in a fast moving competitive market?
We found subtle but significant shifts at the GSMA’s Mobile World Congress 2022 that show how the market’s need is changing to ‘connecting technologies’ rather than ‘connectivity’. This has deep implications for the industry and telcos in particular.
Our research focuses on how telcos and their partners can embrace industry disruption.
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