Gen AI: Where should telcos start?
Gen AI has great potential usefulness to telcos, provided its capabilities and limitations are well understood, and projects implemented judiciously. This report directs telcos to the most promising use cases.
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AI & automation for telcos: Mapping the financial value
In this report we update our initial model of the potential financial value of adding analytics, AI and automation (A3) into a telco’s processes. Our bottom up assessment of 150+ processes across networks and operations, customer channels, sales and marketing shows telcos can achieve financial benefits amounting to more than 8% of annual revenues.
A3 in customer experience: Possibilities for personalisation
Improving customer experience has been a focus for telcos for almost 20 years, but there is still some way to go. This research looks at how A3 is helping telcos today and how it can address key challenges in future.
Telco A3: Skilling up for the long term
Over the next 10 years, advances in automation, analytics and AI (A3) are going to drastically change the way telcos manage their core businesses, how their businesses are organised, and the demands of their customers. We outline the core capabilities A3 capabilities telcos will need to remain competitive in their core business and to be effective ecosystem players over the next five to ten years.
A3 for telcos: Mapping the financial value
We consider the potential financial value of adding analytics, AI and automation (A3) into a telco’s processes. Our modelling assesses the value of A3 in more than 150 processes across core network operations, customer care channels, and sales and marketing.