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Tag: apple

Future Skills Tracker report

Telcos need new skills to change their organisations to compete like technology companies. Insights from our Future skills tracker tool show that telcos are behind techcos in the penetration of key skillsets and provides direction on the capabilities required to become more innovative, agile and software-driven overall.

Telco to Techco: Six tenets for success

This report leverages findings from an extensive research programme conducted in EMEA, including interviews with eight different CSPs and a survey with 54 responses from CSPs across the region. The research explored the progress of telcos within EMEA as they adopt techco practices.

Data-driven telecoms: navigating regulations

Regulation of data-driven business can help telecoms differentiate from Internet players, but also comes when telco products and processes increasingly use and monetise data. How should telecoms companies adapt? A must-read for those engaged in data-driven businesses.

how can telco brands be loved

How can telcos be loved?

Loved brands have a range of advantages over other businesses, which over time creates significant commercial benefits.

Simon Best, experienced telco marketing strategist, gives us his take on how telcos can achieve this goal — and which telcos are achieving it.

Why CFOs must drive telecoms business model change

Since we first published this report in 2019, telcos have made significant investments in 5G, but value continues to shift towards service differentiators. Transformation remains at the heart of most telecoms operators’ strategies but change has been painfully slow. This report explains why agility and innovation – the goals of transformation – will remain elusive until CFOs adopt new resource allocation models at their organisations.

Apple Glass: An iPhone moment for 5G?

The delivery of ‘mixed reality’ experiences through various forms of AR / VR ‘glasses’ is improving, and Apple may be planning to enter the fray alongside other heavyweight players such as Amazon and Google. We review the realistic timescales, and the opportunities for telcos.

Network convergence: How to deliver a seamless experience

How can multiple access technologies (4G, 5G, Wi-Fi, fixed line) be used together to deliver a resilient, optimised and consistent experience of network quality and coverage? An introduction to the landscape, opportunities and challenges in providing a single user experience across multiple networks.