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Tag Archives: Strategy

Elisa leadership excellence case study

Elisa: Telco leadership excellence – and how to do it

Elisa has developed a culture and an approach to business that has seen it grow capital value, deliver dividends, keep customers happy, and attract and develop talent. We outline how, and what other telcos can learn based on our in-depth research, including interviews with CEO Veli-Matti Mattila and the wider team.

How the Coordination Age changes the game

Telecoms is moving into its third age: the Coordination Age. Why was it so hard for telcos to adapt when content shifted from the physical to the virtual world with the growth of the Internet, and how can they learn from past experience to create new value in the next seismic change in telecoms and content?

The Coordination Age: A third age of telecoms

The global digital economy is moving into a new age: The Coordination Age. A global need to improve the efficiency of resource utilisation is manifesting in industries and individuals as a desire to “make the world work better”. What role can telcos play in this, and will that ultimately mean the break-up of the telco as we know it?

Creating a healthy culture

Creating a healthy culture

Strategy is shaped and constrained by company culture, and a company’s culture will negate a strategy if they are not complementary. We examine how TELUS Health has created and maintained an effective culture that has helped to deliver employee and customer engagement, and business results. How does it do it, and what should others learn?

Indoor wireless: A new frontier for IoT and 5G

Indoor wireless coverage is essential to many IoT and 5G use-cases, but it’s also horribly difficult to achieve. With new entrants and changing user demands the power dynamics are shifting, and operators need to make strategic decisions now to avoid losing their stake in this market.

Ballet boxers

Telcos and GAFA: Dancing with the disruptors

Telcos and the major Internet platforms increasingly rely on each other. What kinds of agreements should operators enter into with Amazon, Apple, Facebook and Google and what should they avoid? And what are the strategic implications of supporting players who habitually use their powerful brands and software expertise to disrupt entire industries?

Edge computing: Five viable telco business models

Edge computing: Five viable telco business models

With Multi-Access Edge Computing (MEC), telcos can move workloads and applications closer to customers, potentially enhancing experiences and enabling a plethora of new use cases. But with competition looming from other players, telcos need to start commercialising MEC. We have identified and modelled five viable telco business models.

Telus Health

TELUS Health: Innovation leader case study

Healthcare is an attractive vertical for telcos to address with digital solutions, given the sector’s low digital base and rising demand for healthcare services from ageing populations and changing lifestyles. Although many telcos have made attempts to capture this opportunity through telehealth or consumer wellness services, TELUS stands out as an example of the value of a long-term commitment to healthcare. In this case study, we examine TELUS’ strategy in health, evidence of its success, and draw out lessons for other telcos.