Finnish telco, Elisa, repeatedly achieves surprising wins with innovative new propositions. For example, it now sells Elisa Automate, its fully automated Network Operations Centre (NOC), to other telcos. Most telcos buy their NOCs from vendors. How does this relatively small telco punch so much above its weight? At the heart of the answer is a Finnish word which cannot directly be translated to English: sisu.
Telcos must adapt to virtualisation and changing customer needs in the Coordination Age. Our three new telecoms business models offer a realistic agenda for telcos to build up the stack into the IT layer – either by themselves or through partnerships.
The origins and path of the innovative Finnish operator’s successful new proposition for the manufacturing industry in the Coordination Age.