VEON – Transition from telco to consumer IP communications platform

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Veon (rebranded VimpelCom) has embarked upon a bold strategy, shedding its network to move from being a traditional telco business to an agile consumer IP communications platform. We analyse its new strategy, its risks, and what it will need to do to succeed.


Format: PDF filePages: 40 pagesCharts: 10Author: Peter BoylandPublication Date: October 2017

Table of Contents

  • Executive Summary
  • Introduction to Veon
  • Veon’s digital strategy
  • What are the strengths of Veon’s offering?
  • What must Veon do to succeed?
  • Will Veon make it work?
  • Introduction
  • Introduction to Veon
  • The path to total transformation
  • Veon’s digital strategy
  • Reinvent customer experience
  • Network virtualisation
  • The product
  • An omni-channel platform
  • The strengths of the holistic platform
  • Can Veon’s consumer IP communications proposition succeed?
  • Can Veon beat the GAFA and Chinese giants to the market?
  • What must Veon do to succeed?
  • Conclusions

Table of Figure

  • Figure 1: Veon’s geographical footprint (September 2017)
  • Figure 2: Veon’s brands (September 2017)
  • Figure 3: Veon mobile customers by region, H2 2017 (millions)
  • Figure 4: Veon revenue and EBITDA, Q4 2015-Q2 2017 ($ billion)
  • Figure 5: Veon’s transformation from telco to tech company
  • Figure 6: Penetration of leading social networks in Russia (2016)
  • Figure 7: Veon IT stack scope of responsibilities
  • Figure 8: VEON app screenshots – a IP communication platform
  • Figure 9: Veon app access requirements
  • Figure 10: Comparison of consumer IP communications plays

Technologies and industry terms referenced include: Business Model, communications, Communications as a Service, digital strategy, digital transformation, Innovation, IP networks, multiplay, network, Operator strategy, Platform, Telecommunications, transformation