Elisa Automate: Growing value with sisu

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Finnish telco, Elisa, repeatedly achieves surprising wins with innovative new propositions. For example, it now sells Elisa Automate, its fully automated Network Operations Centre (NOC), to other telcos. Most telcos buy their NOCs from vendors. How does this relatively small telco punch so much above its weight? At the heart of the answer is a Finnish word which cannot directly be translated to English: sisu.

Description

Format: PDF filePages: 21 pagesCharts: 05Author: Andrew CollinsonPublication Date: July 2019

Table of Contents

  • Introduction
  • Elisa: creating an innovator
  • Building a stable foundation for innovation
  • Making the most of Finland’s advantages
  • The genesis of Elisa Automate
  • The early drivers of automation
  • The move towards ‘zero touch’
  • Augmenting human intelligence
  • Automation supports rapid mobile service revenue growth
  • Commercialising the opportunity
  • The value proposition
  • Customer spotlight: Orange Spain
  • Conclusions

Table of Figures

  • Figure 1: Elisa’s share price has quadrupled since 2009
  • Figure 2: Elisa’s data traffic has grown massively
  • Figure 3: Elisa has grown its revenues and EBIT too
  • Figure 4: Elisa’s Capex/Revenue ratio is surprisingly low and stable
  • Figure 5: Elisa shares data showing network performance improvements through automation

Technologies and industry terms referenced include: 5G, automation, capex, digital services player, Elisa, google, network operations centre, NOC, opex, Orange Spain