Webinar: Growing opportunities in SMB cybersecurity
The cybersecurity market for small and medium businesses (SMBs) will grow in 2025, as 64% of companies intend to increase their spending, according to STL’s recent survey of over 800 IT decision-makers in SMBs across seven advanced markets in Europe, North America and Australia. Increasing levels of threat, more awareness, and the negative impact of having experienced cybercrime, drive this intention to invest more in cybersecurity.
But SMBs face multiple challenges: only 24% have a dedicated cybersecurity expert, and with the rapidly rising complexity of the cyber threats, it is no surprise that IT decision-makers are looking for solid customer service, technically advanced solutions and the peace of mind of having a fully managed solution. Training employees to act safely is a big hurdle in cybersecurity management, as is identifying the company’s vulnerabilities.
At this webinar, we share findings from STL’s survey to address the following questions:
- What is the current adoption of cybersecurity solutions by SMBs?
- What challenges do SMBs face?
- How do SMBs purchase cybersecurity solutions?
- How is cybersecurity buying going to change in the future?
- Can telcos address the opportunity?