Tag: Wheel of commerce

Digital Commerce 2.0: Report and Analysis of the EMEA 2013 Event

Digital Commerce 2.0: Report and Analysis of the EMEA 2013 Event

Digital Commerce 2.0: A summary of the findings of the Digital Commerce 2.0 Executive Brainstorm, 6 June 2013, held in the Wyndham Grand Hotel, London, part of the New Digital Economics EMEA event. With more and more people using their smartphones to shop, the Brainstorm explored how to use mobile technologies and capabilities to optimise and enable each element of the wheel of commerce. The sessions explored the evolution of mobile payments, the need to rethink mobile advertising/marketing and the potentially pivotal role of personal data.
Digital Commerce 2.0: Event Summary Analysis Presentation

Digital Commerce: Show me the (Mobile) Money

Digital Commerce: Show me the (Mobile) Money

Many companies are struggling to build a mobile commerce business case that generates significant incremental revenues in the next five years. But some will ultimately use digital wallets to create a valuable platform that bolsters customer loyalty and produces substantial revenues from location-based marketing, advertising and the management of personal data. What are the barriers, how can they be overcome, and what are the key actions for telcos, major Internet players, banks and payment networks?

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