Recent pressure on telecoms spending from larger enterprises has led telcos to put more focus on the fast-growing and dynamic small and medium business segment, but telcos need to properly understand how best to service this segment if their efforts are to bear fruit.
Tag: Orange Spain
Finnish telco, Elisa, repeatedly achieves surprising wins with innovative new propositions. For example, it now sells Elisa Automate, its fully automated Network Operations Centre (NOC), to other telcos. Most telcos buy their NOCs from vendors. How does this relatively small telco punch so much above its weight? At the heart of the answer is a Finnish word which cannot directly be translated to English: sisu.