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Tag: B2C

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MWC 2023: You are now in a new industry

We found subtle but significant shifts at the GSMA’s Mobile World Congress 2023 that show how the market’s need is changing to ‘connecting technologies’ rather than ‘connectivity’. This has deep implications for the industry and telcos in particular.

Telco plays in live entertainment

Live entertainment is evolving fast, as greater connectivity and digitisation allows for new experiences for both the audience at the venue and the people watching online. How can telcos play a more valuable role?

Consumer strategy: What should telcos do?

Our detailed analysis of the consumer markets in the UK and Brazil shows some common trends and highlights important differences. Beyond the triple play, innovation is sparse, particularly in the UK. So what can telcos do to grow?