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Tag: Featurephones

Full Article: Devices 2.0: ‘Beyond Smartphones’ – Innovation Strategies for Operators

Full Article: Devices 2.0: ‘Beyond Smartphones’ – Innovation Strategies for Operators

Managing the role of new device categories in new and existing fixed and mobile business models is a key strategic challenge for operators. This report includes analysis of the practicalities and challenges of creating customised devices, best / worst practice, inserting ‘control points’ in open products, the role of ‘ODMs’, and reviews leading alternative approaches. (Executive Briefing, Aug 2010)