Mobile messaging is fast becoming a key platform for digital commerce, mounting a challenge to Google Search, Amazon’s Marketplace and other two-sided platforms. As Facebook gears up to take advantage of this opportunity, some of the world’s largest telcos are working with Google to develop and deploy multimedia communications services that will work across networks and will replace SMS. But will it be too little, too late?
We see early-warning signs of new changes afoot in the influential US mobile market in both growth and competitive market dynamics. Verizon Wireless was the biggest winner from the market’s recent growth. But now things are slowing and challenger T-Mobile is breaking into the premium segment. What are the lessons?
Software-Defined Wide Area Networks (SD-WANs) have catapulted to prominence in the enterprise networking world in the last 12 months, driven by the growth of demand for access to cloud applications, and businesses’ desire to control WAN costs and complexity. SD-WAN may be a new “intermediary” layer in the network which has the potential to disrupt telcos’ enterprise aspirations, particularly given that it is dominated by vendors and specialist providers rather than telcos. SD-WAN may reduce operators’ MPLS and WAN services revenues and could potentially restrict future NFV/SDN opportunities. But SD-WAN also offers opportunities, where it is embraced – tactically – as part of operators’ enterprise portfolios.
Our latest analysis identifies seven key barriers that have slowed NFV roll out across six operators (Deutsche Telekom, NTT, Verizon, Vodafone, Swisscom and Comcast), and the approaches being used to overcome them.
We analyse the aggressive strategy Telstra has chosen to develop its digital healthcare business – which relies heavily on acquisitions across the whole eHealth value chain – and discuss how this fits into a wider companywide digital strategy, what it will take for Telstra to succeed in this vertical, and what insights other telcos can take away about their own digital health strategies.
The spread of 3G and 4G mobile networks in Africa and developing Asia, together with the growing adoption of low cost smartphones, is helping Facebook, YouTube, Netflix and other global online entertainment platforms gain traction in emerging markets. But some major international telcos, such as Vodafone and MTN, also have well-established and multi-faceted online entertainment offerings in Africa and developing Asia. How robust are these telcos’ entertainment services? Can they fend off the mounting challenge from global Internet players? What is working for Vodafone India and MTN and what needs a rethink?