Telefónica’s 10 steps to sustainable telecoms
Telcos are increasingly engaging with sustainability as it becomes an expectation from customers, shareholders and employees. What can others learn from Telefónica’s experiences?
Telcos are increasingly engaging with sustainability as it becomes an expectation from customers, shareholders and employees. What can others learn from Telefónica’s experiences?
This research defines and considers the topic “Future of work” – exploring the impact of emerging technologies and economic and social changes on telcos, and identifying how A3 (analytics, AI and automation) can help solve new challenges.

The knowledge and skills required to succeed in the digital environment are ever evolving. Telcos must maintain knowledge flows around the organisation and enhance their capacity to learn in order to keep pace and compete.
In this report we update our initial model of the potential financial value of adding analytics, AI and automation (A3) into a telco’s processes. Our bottom up assessment of 150+ processes across networks and operations, customer channels, sales and marketing shows telcos can achieve financial benefits amounting to more than 8% of annual revenues.

As standards for Wi-Fi and cellular become increasingly entwined, there has never been a greater technical possibility for convergence. This report explores the market view of future convergence from both supply and demand side perspectives.
Stakeholders have a critical bearing on the success or failure of telco growth plans. What are the key groups, what’s needed to optimise chances of success, and how does the Coordination Age help?