The future of data monetisation: Enabling data-driven customers
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Telcos have been creating data related products and services to support their enterprise customers for the last 10 years. As this market expands into a wider range of more complex customer needs, we explore where the best opportunities are for telcos to support enterprises in their transformation into data-driven organisations.
Description
Format: PDF file
Pages: 36 pages Author: Charlotte Patrick Publication Date: January 2023Table of Contents
- Executive Summary
- From data monetisation to data products
- Telco opportunities to meet new data-driven customer needs
- Nine categories of data-driven customer needs
- People analytics
- Sensors and devices
- Moving objects
- Monitoring and control
- Thing analytics
- Complex data chains
- Autonomous networks
- A3 products
- Human focused
- Which categories of customer needs are telcos best placed to serve
- Mapping customer needs to telcos’ services
- Data provision
- Assurance related services
- Other network capabilities
- Autonomous networks
- Insight for moving objects
- Data infrastructure
- Data management
- Governance, privacy, and security
- Data products
- A3 capabilities
- Data expertise
- Conclusion
Table of Figures
- Figure 1: Telco opportunities to serve enterprises’ data-driven needs
- Figure 2: Four categories of future telco data service
- Figure 3: Nine categories of customer data-driven requirements
- Figure 4: Telefónica drone solution
- Figure 5: AT&T Energy and Building Management Solution architecture
- Figure 6: Example use cases for category 5 – thing analytics
- Figure 7: Example use cases in category 8 – A3 products
- Figure 8: Example use cases in category 9 – human focused
- Figure 9: Potential telco opportunities by requirement category
- Figure 10: 11 types of telco data services
- Figure 11: Examples of telco data products
- Figure 12: Mapping customer requirements against telco capabilities
Technologies and industry terms referenced include: 5G, 6G, AR/VR, Assurance, AT&T, autonomous networking, BSS data, data infrastructure, data management, drones, edge compute, governance