AI & automation for telcos: Mapping the financial value

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In this report we update our initial model of the potential financial value of adding analytics, AI and automation (A3) into a telco’s processes. Our bottom up assessment of 150+ processes across networks and operations, customer channels, sales and marketing shows telcos can achieve financial benefits amounting to more than 8% of annual revenues.


Format: PDF filePages: 53 pagesCharts: 10Author: Charlotte PatrickPublication Date: January 2022

Table of Contents

  • Executive summary
  • Overview of the financial value of automation, AI and analytics (A3)
  • Financial value by business unit
    • BSS, OSS and networks
    • Customer channels
    • Sales and marketing
  • Appendix
    • Methodology for Calculating Financial Value
    • Augmented Analytics Capabilities

Table of Figures

  • Figure 1: Overview of the potential financial value of A3 for telcos, annually
  • Figure 2: Change in financial value of A3, 2020 to 2022
  • Figure 3: Overview of the financial value of A3
  • Figure 4: Overview of changes from 2020 to 2022
  • Figure 5: Breakdown of value by type
  • Figure 6: Breakdown of value by operational area
  • Figure 7: Split of financial benefit by BSS, OSS and networks
  • Figure 8: A3 in the BSS, OSS and networks
  • Figure 9: Value of A3 in customer channels
  • Figure 10: Value of A3 in sales and marketing

Keywords: AI, analytics, automation, chatbots, customer care, financial model, Forecast, fraud, Machine Learning, marketing, nfv, NFV lifecycle management, predictive maintenance, sales, unassisted care, Use cases