European Converged Incumbent Operator
Telecoms operators are potentially well-positioned to manage the digital identities of their customers. Telcos capture (verified) customer information and maintain a billing relationship with their customers; this should allow telcos to build a digital identity solution that would allow easier access to and enhance the experience of a range of digital services. However this area is complex and designing a strategy requires a detailed understanding of the potential challenges and competitors.
STL helped a European converged incumbent operator develop its identity monetisation strategy. This involved presenting an overview of the landscape, including detailed case studies of telco/digital player’s identity strategies, developing a range of detailed use cases across different industry verticals and testing propositions/use cases with potential partner companies.
STL helped our client to distil the identity opportunity and formulate a coherent strategy across the entire organisation.
STL brought an in-depth understanding of how (unique) telco assets can create a viable identity solution coupled with creative analytical skills, leading to the development of potentially new identity services that fit with local market dynamics.